Monday, June 28, 2010

YEARN FOR MORE….AS YFM STEPS UP THE GAME…


“After the 30thof June, You will search …… ‘Ha! Is my radio set spoilt’, you will ask… has YFm lost their frequency? But you will be answered… as YFM steps up the game, remember in life change is necessary.
From the 1st of July a radio station will be re launched, with a fresh LOGO, it will bring innovative ideas into its programmes and importantly it will make its listeners ‘YEARN FOR MORE’. Don’t forget that every good products in this world needs to be maintained, and modified in order to keep the product fresh on the market.

For this reason therefore YFM your ultimate music party radio station will be changing its frequency from YFM 107.7 to YFM 107.9… Yes! The game will be changing from the 1st of July 2010. The news is no longer a surprise to the many listeners of YFM in the capital but I am sure many will be asking the question WHY?
Remember that at the beginning of my story “I said IN LIFE CHANGE IS NECESSARY” the answer to the question “why is YFM 107.7 changing to YFM 107.9, Remember in one of the station’s slogan it says that “your best station shall be the last one, only on YFM 107.7 with that slogan, YFM will have to move to the last frequency point on your radio set that is 107.9, hence the switch from 107.7 to 107.9, because your best Station shall be the last.

My source at the station confirms; In order for our listeners to enjoy our new frequency we (YFM107.9) have upgraded our technicalities, added some new presenters and have drawn a list of activities to mark the switch. Now on YFM 107.9 your weekends will never be the same as the original “Papa Sly” is set to take you through a weekend of excitement and fun with his new programme, then for the reggae lovers YFM just got better with you as the introduction of the “Black Santino” formally of Vibe 91.9fm will take you to the highest of all highest places in the world of reggae with the new improved reggae show, all of these on for your weekends.

The week day shows from Ryse and Shyne with Miss Naa , midmorning Show with Sammy Forson, Aphro Politan Mix will be on with Flexy, the Drive of your Life has gone better with the Nester Nocus , Y lounge, relax Jeremy Will drive, Y Campus Express with Trigmatic and the Sunday heat with Jay folley and DJ kess have all being freshly remade just for your listening pleasure always remember its “YFM 107.9 YEARN FOR MORE”.

On Wednesday 30th June 2010, YFM will have the cooperate launch to mark the switch at the Silver Bird cinemas from 5pm, this continues with an after party at Citizen Kofi for the countdown to 12midnight. The station goes off at 12 midnight and starts work on Thursday morning with Black Santino followed by Papa Sly it is a holiday bash for the switch, then every other programme continues in a new style it will make you “YEARN FOR MORE”.

For the youth radio just got better as my source confirms that there will be interesting activities on the station for all and sundry. There is no need to search for Yfm 107.7 after Wednesday 30th June, don’t be wondering if there is a fault with Yfm because it will and has step up the game from Thursday 1st July 2010 to 107.9. If you check on your radio set at home the last number on the frequency list is 9, so the next time you will want to tune into YFM, don’t hustle just tune the number from 107 to the last number on your radio set and automatically you will be logged on to the station “FOR THE YOUNG AND YOUNG AT HEART” in all this know that IN LIFE CHANGE IS NECESSARY and YFM has done what has never being done in the history of radio before ‘STEPPING UP THE GAME’.

Keep on reading THE PICTURE magazine for an exclusive interview with the General Manager of YFM 107.9 Mr. George Brew as we count down on Wednesday LIVE from the cooperate Launch and after party at citizen Kofi. DON’T MISS THIS ALL EXCLUSIVE INTERVIEW….
Story By: Nana Yaw Wiredu.

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